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Breastfeeding

He Can Do It!

This week, the winners of the inaugural 'Man-Centred Design Awards' 'Meaning-Centred Design Awards' were announced in London. According to the word salad on their website, "Meaning-Centred Design Awards celebrate the best brands, organisations, services, apps and products which have managed... Continue Reading →

Yum and Yummer

Scene: A meeting between NHS breastfeeding promotion team and their ad agency. NHS wonk: The UK has the lowest breastfeeding rates in the world. We need some epic ads pls. Ad guy #1: Ugh, it's not going to have to... Continue Reading →

Chest Feeding in Emergencies

When April Neubauer suffered seizures during her labour, and again during her emergency cesarean birth, she was taken away for further treatment and recovery, having not yet held her daughter. According to her father, Maxamillian: "A nurse came out with... Continue Reading →

When breastfeeding is for everyone (except the baby)

It’s been a while since I’ve published a blog. #sorrynotsorry – my top priority in the past year or so has been protecting my mental health and breastfeeding relationship with my daughter. I’ll write more about that some time but... Continue Reading →

Breastfeeding is not a neutral act

Language matters. The words we use have great power – power to communicate, power to mobilise, power to heal, power to harm.  Language can also disempower; structural and physical violence is easily perpetuated by a few carefully (or carelessly) applied... Continue Reading →

The AMA attempts to relieve the pressure

The Australian Medical Association (AMA) is Australia's peak body for medical practitioners and medical students. According to the AMA Code of Ethics, one of their guiding principles is: Breastfeeding is at the forefront of public health issues affecting the health... Continue Reading →

All Feeding Methods Matter

It's World Breastfeeding Week 2017, and as usual the river of anti-breastfeeding messaging is well and truly in flood. Like clockwork, the formula companies got started the week before WBW, with Nestle launching their 'Start Healthy Stay Healthy' campaign in... Continue Reading →

Dove: playing dirty with infant health

"75% say breastfeeding in public is fine, 25% say put them away. What's your way?" "36% are for feeding him when he cries, 64% are passionately against it. What's your way?" So goes the sparkly new marketing campaign from Baby... Continue Reading →

Feeding Fear

Stories are powerful. Humans are storytelling creatures. Through stories, we teach, share, shape. Stories can transport us, they can connect us or divide us. Stories have meaning and purpose. A well told story can change the world. That the Fed... Continue Reading →

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